Entries by Shannon

Podcast Ep 07: Instagram Growth for Fashion Brands: 3 Key Strategies

Listen on Apple Podcasts | Listen on Spotify You already know that you need an Instagram account for your fashion brand. But with algorithms always changing, the growth, reach and engagement can feel pretty slow and disappointing… in this episode, I’m sharing three key strategies to grow your following as a fashion startup on Instagram. […]

A Startup Conversation with Factory45 Alumni Liz Riden

This week I’m featuring one of our most veteran Factory45 alumni, who has a seasoned record of successfully growing a handmade leather goods company. From tote bags, to billfold wallets to eyeglass cases, LIZ RIDEN pieces are handcrafted in Lancaster, Pennsylvania from American-sourced genuine cowhide as a byproduct of the meat industry. Founder Liz Frandsen […]