In your opinion, what is the most valuable thing about Factory45?
Before I started the program I thought the most important thing that would come from this would be the knowledge about how to run a successful Kickstarter, but as I went through, the thing that turned out to be the most valuable was the community of other like-minded business owners. Being in the “sustainable” fashion world had felt very lonely trying to grow my business in a niche market that is just growing itself. Having been in business for awhile I realized how important it is to not only grow my audience but also my network of other business bosses.
Having that support group of others going through the same/similar struggles as myself, makes getting through some of the hard times a lot easier. Sometimes in the fashion industry, people can just be in the mindset that they’re just out for themselves, but it’s absolutely not the case in this program. Everyone is here to learn and help support each other. It’s not a competition.
What were some big or small milestones you hit after going through Factory45?
Launching a new website was the biggest milestone I accomplished thus far. I don’t think I would’ve made the switch if I hadn’t learned the importance of the website’s role and what/how things should be featured. It’s still not perfect, but I know it’s something that is constantly going to evolve as I grow. I’m also thankful I went through the program and didn’t just rush into making the new product I was thinking about and launching it on Kickstarter just to try making a quick chunk of money. This allowed me to lay out some very important groundwork that will help my business be more sustainable in how it grows and not just the products I make.