If you’re building a sustainable fashion brand, you’re probably in the thick of it. As a fashion entrepreneur, you’ll be tackling new skills and challenges that you’ve never encountered before. Tech issues, design challenges, writing, negotiating, creating and organizing… most of it will push you out of your comfort zone. But as entrepreneurs, that is actually what we want.
We can and should do hard things. There’s the science to back it up, and that’s what I’m talking about in today’s episode.
Resources mentioned in this episode:
Factory45, The Business School For Sustainable Fashion Entrepreneurs
The other night I was listening to a podcast with a neurologist who specializes in psychology.
She was talking about neuroplasticity, which is the brain’s ability to reorganize itself with new neural pathways. (Stick with me.)
She said that by the age of 25, your brain relies on so many existing connections that it’s hard to break free of them. Which is why, for example, it’s so much harder to learn a new language after the age of 26.
But the neurologist explained that in some cases, the medical field is starting to see people in their sixties who have more neuroplasticity than people in their late twenties. Why? Because they’re willing to do hard things.
A wordsmith who practices Sudoku puzzles, a mathematician who writes a novel, a Japanese person who learns Danish, a person with dyslexia who practices crosswords.
She said that the level of challenge should leave you exhausted and completely spent.
As I was listening to her speak, I started thinking about the Factory45 entrepreneurs I’m currently working with to launch their clothing brands.
Right now, they’re in the thick of it. Most of them are tackling new skills and challenges that they’ve never encountered before. Tech issues, design challenges, writing, negotiating, creating and organizing… I hear from many of them about how much this process is pushing their comfort zone.
But as entrepreneurs, that is what we want. Because, not to get all Glennon Doyle on you (also, has she trademarked that phrase yet?), we can do hard things.
We should do hard things. And there’s the science to back it up. So, here’s my message to you:
Whether you’re pulling your hair out on the first day of virtual learning with your kids —
Or building a website with no clue how to design or code —
Or spending hours on your business idea so you can create another income for your family —
I’m here to tell you, you can do hard things.
And your brain will be better for it.
If you’re ready to do hard things but do it with a community of peers around you, with a roadmap, and a team of experienced mentors, then Factory45 may be what you’re looking for. The access, resources and support you receive through Factory45 is unmatched in the fashion education space and will set you up for successfully launching your fashion brand. Book a free discovery call to learn more at factory45.co/apply