The question is: Where do you start?
Here’s the thing to remember when you’re first starting out in the sustainable fashion space: there are ways to test the market, raise money upfront and get customers before you even produce any inventory.
That’s right, customers first, money second and production third.
This is truly the most sustainable way to start a product-based business because you’re not creating anything before you know you have customers to sell to.
And this is the strategy we’ve been teaching through Factory45 since 2014.