What were some big or small milestones that you hit after going through Factory45?
After Factory45 I was able to get my first collection manufactured, photographed, selling online direct-to-consumer and a handful of wholesale sales. The biggest deep exhale I had was when my first production was finally finished and I had all my stock in hand (with only two flawed pieces that were already tagged by the manufacturer.) I felt it was huge to finally send out an email “Fully Stocked!” I had done pre-sales, and that first sale was exciting. Watching the number of visitors to your website is exciting and deflating (good days and bad!) so I try not to make it habitual. Just about every week has a mini milestone…. giveaways, BFCM, learning about email funnels and sales conversions, seeing which mass email works or fails, etc.